ABOUT US

In 2014, Maurice Edgington FCCA, with multi-industry experience, and Gary Hall, an experienced sponsor of start-up businesses, led the fundraising to create Selkie Swim, a new brand of clothing and accessories specifically for outdoor swimmers, which was the brainchild of Jeremy Laming and Tom Keen, the founders of Henley Swim, a series of iconic open water swimming events.

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In 2016, they successfully worked with Colin Hill, the founder of Swim Secure, to develop his range of products and to grow its business internationally.

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At the same time, they formed a partnership with Simon Griffiths, the founder and publisher of Outdoor Swimmer Magazine to enable Simon’s passion, knowledge, and inspiration of the joy and benefits of swimming outdoors to reach a wider audience.

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More recently, the group has created outdoorswimmershop.com to enable swimmers to purchase everything they need to enjoy their passion for swimming outdoors.

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In 2023, Gary Hall was appointed CEO of the group of companies to take advantage of the enormous growth and interest in open-water swimming worldwide.